“…it will be easier to get relevant, high-quality search results that are optimized for their devices.”
On April 21st, 2015 Google is making another change to their search algorithm. Their search results will now place a heavier emphasis on websites that are mobile-optimized. Google wants users to be able to use their search engine in a more user-friendly way, with accordance to the mobile device they are using.
With the update coming mid-April it will affect all searches worldwide. Last year it was reported that over 74% users were searching online on their mobile phones, so it is more than a growing shift in the way that users are using Google.
This may affect traffic flowing to your website.
How Can You Prepare Yourself For The Big Change?
If you currently have a website built, modify the width of your browser window and see if your website adjusts accordingly. If it does, your website is responsive and is mobile optimized.
If you are still unsure, Google has some free tools which can help you ensure your website is mobile responsive. Visit Google’s mobile-friendly test tool you can input your URL to analyze if your website is mobile ready.
With the rise of mobile traffic, we know that business owners are seeing the importance of a mobile responsive website. That is why at ClientFlo we make sure every client stays current with the trend and has a mobile responsive website.
For additional help and resources on how you can have your website mobile responsive and ready for Google’s update, contact us today, we are more than happy to assist you.