Why You Should Always Avoid The Dreaded “Account Manager”

Have you ever worked with a company and had to speak with an “Account Manager” before?

Most marketing companies have an “Account Manager” and a “Technical Manager”, you probably never knew about the 2nd guy, he’s not supposed to speak to clients but guess what?

THIS IS THE GUY YOU WANT TO SPEAK WITH

…why? The technical manager is the actual expert in control of your advertising campaign. He is the one that has the most knowledge on what’s going on with your marketing and may have ideas/suggestions to improve performance.

And what does the account manager do? He’s just a sales guy, he’s there to schmooz you, pretend like he knows what’s going on and make you feel like everything is alright. It’s a chain of broken telephone like:

YOU: “I want change X” > Account Manager: “Please make change Y” > Technical Manager: “Ok sure, but Z would make more sense…”

That’s NOT how we operate at ClientFlo. Here are the 3 individuals that are responsible for managing your campaign:

teamteamteam

You can speak directly with me, or, Christian or Rajiv, doesn’t matter, point is we’ll all be equally knowledgeable with your campaign AND work with you as a cohesive TEAM to deliver you results. Rather than the reactionary model above, we take a proactive approach like:

ClientFlo: “We think doing XYZ makes sense, as it would increase performance” > YOU: “wow, fantastic, let’s do it!” > DONE

With a successful track record of RAPIDLY growing businesses through digital marketing…imagine having these 3 ROCKSTAR digital marketers on your team, promoting Your Company!

Well, guess what? You can make it a reality today by clicking the link below, filling out a quick 3-minute survey and booking a date/time to speak with 1 of us.

CLICK HERE TO SPEAK WITH A DIGITAL MARKETING ROCKSTAR >>>

Jay Vasantharajah
ClientFlo Media

P.S. In recent years, Account Managers have disguised themselves with titles like “Consultant”, “Analyst” and “Business Development Rep”.

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